Inside PR

Why is PR important?

Why is PR important?

Because… 1.Unlike advertising, news stories build brand reputation in a way that is seen as credible. If an article or feature about your business appears in online or offline media, it has been through an editor or journalist who has deemed it of interest to their...
Camborne shops prepare for Trevithick Day

Camborne shops prepare for Trevithick Day

Trevithick Day, on Saturday 27 April, is a highlight of Camborne’s year when residents dance through the streets and visitors flock to take part in the annual celebration of Richard Trevithick’s engineering genius. Local businesses also join in the fun and merriment –...

Good news for tourism?

Richard Beaman reports a significant increase in bookings that could herald a bumper visitor year These are undoubtedly chaotic, tumultuous times. Every day seems to bring fresh confusion as our politicians argue about what should happen next in terms of Brexit but,...
Launch of online shop heralds major expansion

Launch of online shop heralds major expansion

DM Orthotics (DMO) has made its life-changing medical product range more accessible by launching an online shop. The move marks a significant milestone for the company which has garnered a worldwide reputation for bespoke, made-to-measure orthoses that are clinically...